mid/night 00.00
hair

Advanced haircare:

Our haircare is powered by nature and innovation, blending high performance botanical actives with cutting edge biotech. Through a proprietary, science backed process, we extract high value natural ingredients, enhancing their efficacy for stronger, healthier hair with fewer steps. More potent, sustainable, and results driven formulations that work in harmony with your hair’s natural balance.

Elaya Renova™

Encapsulated olive cell extract

+14%

hair diameter

x6

collagen production

+38%

hair tensegrity

Capilia Longa™

Plant-based follicle reset

+89%

hair diameter

+52%

hair density

+13%

hair shaft diameter

Deobiome Noni™

Anti-dandruff probiotic balance

+99%

inhibition of biofilm

x2

microbiota rebalancing

Shop by concern:

Lack of Volume & Shine

Shop Lack of Volume

Dry, Damaged Hair

Shop Damaged Hair Routine

Hair Loss & Weak Roots

Shop Hair Loss Routine

Frizz & Flyaways

Shop Frizz Routine

Oily, Flaky, or Irritated Scalp

Shop Oily Scalp

Your daily routine:

  • Hair Detox Plan Hair Detox Plan

    Hair Detox Plan

    Best SellerBio-tech powered

    Hair Detox Plan

    Purifying complete hair routine

    122,50€
    30% 175,00€ 122,50€
    Sale
  • Hair Routine Hair Routine

    Hair Routine

    Best SellerBio-tech powered

    Hair Routine

    Strenghthens, hydrates & protects

    77,00€
    30% 110,00€ 77,00€
    Sale
  • Curl Routine Curl Routine

    Curl Routine

    Bio-tech poweredNew In

    Curl Routine

    Shampoo, Conditioner, Curl Cream, Hair Serum

    80,50€
    30% 115,00€ 80,50€
    Sale
  • Hair Essentials Set Hair Essentials Set

    Hair Essentials Set

    Best SellerBio-tech powered

    Hair Essentials Set

    Detoxifies & nourishes

    35,70€
    30% 51,00€ 35,70€
    Sale
  • Scalp Detox Routine Scalp Detox Routine

    Scalp Detox Routine

    Bio-tech poweredNew In

    Scalp Detox Routine

    Shampoo, Scalp Scrub, Scalp Serum, FREE Scalp Brush

    73,50€
    30% 105,00€ 73,50€
    Sale
  • Shampoo 00.01 Shampoo 00.01

    Shampoo 00.01

    Top Rated

    Shampoo 00.01

    Strengthening & stimulating

    17,50€
    30% 25,00€ 17,50€
    Sale
  • Conditioner 00.02 Conditioner 00.02

    Conditioner 00.02

    Bio-tech poweredNew Formula

    Conditioner 00.02

    lightweight & nourishing

    18,20€
    30% 26,00€ 18,20€
    Sale
  • Hair Mask 00.03 Hair Mask 00.03

    Hair Mask 00.03

    Sold outBio-tech powered

    Hair Mask 00.03

    Intense hydration treatment

    20,30€
    30% 29,00€ 20,30€
    Sold out
  • Hair Mist 00.04 Hair Mist 00.04

    Hair Mist 00.04

    Summer RoutineUV PROTECTION

    Hair Mist 00.04

    Detangles & combats frizz

    20,30€
    30% 29,00€ 20,30€
    Sale

Complete your daily routine:

mid/night 00.00 pro: in professional hands

Discover how professionals integrate mid/night into their daily practice. From treatment to styling, our routines are designed to deliver high-performance results with simplicity and precision.

Reviews:

Best Sellers:

We formulate our products using natural active ingredients with high added value developed through a unique and innovative biotechnological process that allows us to develop more efficient and sustainable products.

Best seller

Hair
Routine

Shop Hair Routine
Best seller

Hair
Essentials

Shop Hair Essentials