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Advanced haircare:
Our haircare is powered by nature and innovation, blending high performance botanical actives with cutting edge biotech. Through a proprietary, science backed process, we extract high value natural ingredients, enhancing their efficacy for stronger, healthier hair with fewer steps. More potent, sustainable, and results driven formulations that work in harmony with your hair’s natural balance.
Elaya Renova™
Encapsulated olive cell extract
+14%
hair diameter
x6
collagen production
+38%
hair tensegrity
Capilia Longa™
Plant-based follicle reset
+89%
hair diameter
+52%
hair density
+13%
hair shaft diameter
Deobiome Noni™
Anti-dandruff probiotic balance
+99%
inhibition of biofilm
x2
microbiota rebalancing
Shop by concern:
Lack of Volume & Shine
Dry, Damaged Hair
Hair Loss & Weak Roots
Frizz & Flyaways
Oily, Flaky, or Irritated Scalp
Your daily routine:
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Best SellerBio-tech poweredHair Detox Plan
Purifying complete hair routine
Regular price ¥31,000 JPY15% Regular priceUnit price / per¥36,500 JPYSale price ¥31,000 JPYSale -
Best SellerBio-tech poweredHair Routine
Strenghthens, hydrates & protects
Regular price ¥19,500 JPY14% Regular priceUnit price / per¥22,900 JPYSale price ¥19,500 JPYSale -
Bio-tech poweredNew InCurl Routine
Shampoo, Conditioner, Curl Cream, Hair Serum
Regular price ¥20,500 JPY15% Regular priceUnit price / per¥24,200 JPYSale price ¥20,500 JPYSale -
Best SellerBio-tech poweredHair Essentials Set
Detoxifies & nourishes
Regular price ¥9,700 JPY9% Regular priceUnit price / per¥10,700 JPYSale price ¥9,700 JPYSale -
Top RatedShampoo 00.01
Strengthening & stimulating
Regular price ¥5,300 JPY0% Regular priceUnit price / per¥5,300 JPYSale price ¥5,300 JPY -
Bio-tech poweredNew FormulaConditioner 00.02
lightweight & nourishing
Regular price ¥5,500 JPY% Regular priceUnit price / perSale price ¥5,500 JPY -
Bio-tech poweredHair Mask 00.03
Intense hydration treatment
Regular price ¥6,100 JPY0% Regular priceUnit price / per¥6,100 JPYSale price ¥6,100 JPY -
UV PROTECTIONHair Mist 00.04
Detangles & combats frizz
Regular price ¥6,100 JPY% Regular priceUnit price / perSale price ¥6,100 JPY
Complete your daily routine:
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Best SellerBio-tech poweredUV PROTECTIONLeave-in Hair Cream 00.05
Intense molecular treatment
Regular price ¥6,300 JPY% Regular priceUnit price / perSale price ¥6,300 JPY -
Sold outNew FormulaHair Serum 00.06
Shiny, healthy looking hair
Regular price ¥6,500 JPY% Regular priceUnit price / perSale price ¥6,500 JPYSold out -
Bio-tech poweredNew InCurl Cream 00.07
defined & protected curls
Regular price ¥7,000 JPY% Regular priceUnit price / perSale price ¥7,000 JPY -
Best SellerBio-tech poweredScalp Activation Treatment
Stimulates hair growth
Regular price ¥11,200 JPY9% Regular priceUnit price / per¥12,400 JPYSale price ¥11,200 JPYSale -
Scalp Scrub 00.31
Detoxifies & removes buildup
Regular price ¥7,000 JPY% Regular priceUnit price / perSale price ¥7,000 JPY -
Bio-tech poweredTop RatedScalp Activation Serum 00.32
Stimulates hair growth
Regular price ¥6,800 JPY% Regular priceUnit price / perSale price ¥6,800 JPY
Reviews:
Best Sellers:
We formulate our products using natural active ingredients with high added value developed through a unique and innovative biotechnological process that allows us to develop more efficient and sustainable products.













